How This Website Makes Money

used-car-salesmanIf you’re reading this, that probably means you don’t trust us. That’s cool, we probably wouldn’t trust you either, so the feeling is mutual! Seriously though, you’ve got a valid concern. After all, we wouldn’t review boring online traffic schools for free. Who would? So here’s how the process works and how we make our billions of dollars.

Deciding Which Schools To Review

Eventually, we want to review all online traffic schools and online driver’s ed programs, but it’s going to take some time since there are literally hundreds of them. So for starters, we simply searched Google for online driving schools and made a list. We then ranked them from the most popular to the least popular and got to work on reviewing them. As you might expect, the most popular courses are pretty much always the better ones and those are the courses you’ll mostly find reviewed here.

What Are We Looking for in our Recommended Schools?

We factor in several things in choosing our recommended schools in addition to their search rank in Google. Here are some of them:

Course Approval and Availability

Not all states approve online driving/traffic schools, so it’s important for us to determine which of the schools we review were approved by a state (if we are doing driving schools per state review). If we are doing an overall nationwide review, we check which schools are available in more states.

Course Content and Affordability

Of course, we also value what you, our readers, will get from our reviews. So, we always make sure that we only recommend schools that offer courses with high-quality content. Teaching styles and formats may be different for each school – this ensures our readers are given a variety in their choices.

We also check for pricing to see if their course is affordable in relation to the quality of their course material and resources.

User Interface

We look at the school’s learning platform and check its respective user interface – we don’t want our readers to get stuck with a course they’ve chosen because of our review. We choose courses that have easy navigation and less hassle. 

Customer Service

We recognize the importance of having reliable customer support from any online driving/traffic school provider. We wanted to make sure you’ll get the assistance that you’ll need in order to complete the courses you take from our recommended schools.

Customer Reviews

Another important basis for our recommendation is Customer Reviews. Hearing the learning experience directly from former students gives us a valuable source of information to see if a school is true to their words – we can’t always rely on what they say about their own courses on their websites.

Special Features

Lastly, we want our readers to get the most out of their online driving/traffic education. This is the reason why we always look for the unique features that each of the schools we recommend can offer for you – this is something that is not easy to do if you are only going to review one or two schools by yourself. 

By being able to check into each of the school’s special features and relay it to you, we’re making your job easier to find the best value for your money.

How We Profit From Our Unbiased Reviews

If we deem a school as being a high-quality school AND if that school meets our TSC Certification requirements, we invite them to be an official member of our Traffic School Critics Certification Program. As long as they continue to meet our certification requirements and provide us with negotiated pricing deals, we are more than happy to allow them the privilege of being a part of our club… for a small fee of course!

Everybody Wins!

Here’s the beautiful part about this business model. Everybody wins and nobody loses:

YOU Win – You win in multiple ways. First, in order to be a part of our certification program, these schools must provide us with special pricing and discount codes. That saves you money. But also, we’ve screened these online traffic schools and driver’s ed courses for you. There are a lot of really poor quality and even some outright scam sites out there. We’ve combed through the courses for you and separated the good from the bad, providing tangible and verifiable evidence of good business practices (such as Better Business Bureau ratings). Feel free to fact-check us, but we think you’ll find everything reported is accurate, truthful, and unbiased, which saves you time and money.

Online Driving Schools Win – Well, the quality schools do! We promote this website through various forms of advertising in addition to receiving traffic from major search engines. Being recommended through a 3rd party website that reviews online traffic schools is like advertising heaven to these companies. As long as a school remains high quality, we have no problems promoting them over lower quality courses. That helps their bottom line and their reputation.

We Win – All we ask in return from these online driving schools is to help pay for the advertising we do and help cover the time it takes us to perform these reviews (we have mouths to feed just like anyone else). It allows them to do what they do best – maintain a high-quality online driving school – and it allows us to do what we love and do best – online marketing for proven, high-quality companies.

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